PROMOTING DARK TOURISM BY TAKING THE OPPORTUNITY OF THE EXPO

摘要

Dark Tourism is defined as an experience activity of tourism, in which tourists gain their satisfaction on education, curiosity and stimulation by traveling to the tourist attractions where dark incident occurs or simulated scene of it exists. In recent years, dark tourism has become a new hot topic in the field of tourism in foreign countries, especially in North America. However, the research about it is few in china. With the changes in consumer demand as well as the particularity of dark tourism sites, dark tourism is expected to become a new bright spot of 21st century. This paper firstly introduces the conception, type, status and significance of dark tourism as well as the characteristics of the Expo, then discusses the feasibility of developing dark tourism by taking the opportunity of the Expo. That is, taking advantage of the great influence, a huge number of tourists and the high-tech to open the dark tourism market. Furthermore, this paper also gives some specific measures on the development of dark tourism.