Entrepreneurial personal drive becoming a limit to the company potential, an organisational dynamics prospective from a UK technology start-up case

摘要

A British technology start-up was failing to achieve sales targets and was suffering of high attritionrates compared to a market physiological rate. This presentation reports on organisational dynamicsobserved in a UK technology start-up during a consulting assignment. Issues affecting growth andcommercial viability of the company were found originating from an over-entrepreneurial attitude inthe founders that ignited some dangerous dynamics within the organisation. Missing alignment ofleadership and entrepreneurial personalities within stakeholders’ interests resulted in a situation inwhich even positive market potential was failing to deliver. The organisational dynamics resulted incausal loops that were reinforcing, with different delay times, in a negative manner and impedinggrowth and business development activities. By changing the leadership style with the introductionof a new management, it has been possible to alter the situation by enabling positive personnelexpectations, attitudes and behaviours.