Matching the supply of and demand for logistics talent: An investigation in northeast of China

摘要

The paper aims to find out the factors leading to mismatch between the demand of and current supply of the logistics talents in northeast China and propose suggestions to the problem. We use investigation, questionnaire and modified Quality Function Deployment (QFD) methods. Firstly, an index system of enterprises demands for logistics talents and graduates supply by using Business, Logistics and Management (BLM) is found by collecting data from investigation and questionnaires. Secondly, a house of quality is formed between the enterprise demand and graduates supply. Eventually, the method shows what key factors of the mismatches are. Mismatches are showed in quantity, education, gender and abilities. Salary, working place, education and skills are the key factors affect mismatch. The enterprises' prospective and graduates' perspective are different. Universities and colleges' training couldn't meet the enterprises actual demands.